Zara Case Study Essay Example for Free

Zara Case Study Essay Most importantly, Zara is the lead brand of the Spanish retail gathering, Inditex SA, possessed by the Spanish Amancio Ortega Gaona. Ortega began his vocation in the style configuration field, building up his own plans, hitting upon the base-equation of his Group: repeating well known designs utilizing more affordable materials so as to sell popularity garments things at lower costs. From assembling, Ortega before long went to retail and opened his first and best retail location ZARA in 1975 of every A Coruna, Spain, where the Inditex Group is headquartered. Once the new Ortega’s retail design, began to be generally welcomed by people in general, Zara, and the Inditex Group all in all, extended and opened new stores, first all around the Spain, and afterward all around the globe: in 1988 Zara opened its first store abroad, in Portugal. Zara is currently present in 72 nations, with more than 1500 Zara stores around the world. Its vertically coordinated structure, where plan, creation, appropriation and retailing are incorporated, makes Zara a remarkable and specific case of fruitful retail organization. Zara’s direct rivalry might be its biggest danger, because of their wide scope of product classes. Be that as it may, with its extraordinary and inventive methodology, Zara has an upper hand on customary retailers in the attire business. Zara’s head contenders are: Arcadia Group, The Gap Inc. , Hennes Mauritz (HM), Benetton Group S. p. a. , Vivarte, Gruppo Coin S. p. a. , Kiabi S. A. , La Redoute, Charles Vogele Holding AG, Mango S. A. Zara dress has two fundamental item divisions: Men’s and Women’s attire. Zara’s inventory incorporates likewise children’s and for adolescent ager’s dress (Zara TRF) also. Zara offers more items and it offers them more frequently than comparative organizations: around 12000 plans presented each year, with a time span of usability of around a month, contrasted and 2000-4000 things of its rivals. Three are the triumphant formulae that Zara use to arrive at these outcomes: Short gracefully chain lead times : Zara can rapidly indentify the pervasive and winning design pattern existing apart from everything else, so as to rapidly create a reaction as far as new style inside 2 a month. Lower amounts (in each style): lessening the amounts made in each style and changing the styles each week, individuals don't delay the acquisition of a thing, since they realize that it would not be accessible later. More styles: rather than more amounts per style; regardless of whether a style sells out rapidly, there are new styles effectively prepared to supplant the more established ones. Zara marketing methodology shun each joint effort with enormous name creators and multimillion-dollar publicizing efforts: Zara centers rather in picking profoundly obvious and premium areas for its stores, that are given need in their inside and outside structure. â€Å"Today, numerous organizations are looking to Zara as the new business standard for how to maintain a retail business, which shows that Zara’s plan of action is turning into the rush of the future†.

Top List Of Interesting Proposal Essay Topics Ideas

Proposition Essay Topics Ideas The reason for a proposition paper is to propose a thought and give proof or contentions to persuade perusers why a thought is fortunate or unfortunate. See yourself as a sales rep; you will likely persuade the client for what reason to purchase a vehicle, adornments, or some item. For this situation, the item is your thought and the client is the teacher. On the off chance that you have never chipped away at a proposition exposition, you may feel unreliable reasoning there’s no real way to pull it off. One moment! With a couple of thoughts and basic technique tips, you can finish this task effectively. Additionally, you can discover school paper thoughts on our site! Thus, let’s start! Your proposition exposition ought to contain To make a top notch proposition paper inevitably, you simply need to follow the straightforward framework that rotates around: Presentation †gives foundation data and significant subtleties the peruser should know before you proceed onward to different parts. The acquaintance has with get the reader’s consideration, make him/her need to peruse the paper. Let’s not overlook the last sentence of the presentation represents a proposition articulation. Proposition †aâ statement of direction. By and large, this is a short area that advises the peruser about your proposition for example the thought you need him/her to embrace. Ensure this segment doesn't contain insights concerning how you intend to complete the proposition. Game plan †here, your responsibility is to disclose how you intend to accomplish the proposition. What will you do to show your peruser why your proposition is substantial? This is where you need to persuade the peruser to concur with your thoughts. For each strategy or proof, utilize a different passage. End †sum up the key focuses in a determination and incorporate a source of inspiration, if material. Ensure you don’t incorporate new data into the end since you would need to expand it completely, and there’s no space for that in a passage length area. Tips for proposition exposition Do careful research to discover whatever number subtleties as could reasonably be expected Bolster every one of your cases for example thoughts with proof Utilize just significant sources, maintain a strategic distance from blog entries and sites that aren’t sound Refer to all the sources you use to maintain a strategic distance from literary theft Show your jargon abilities and abstain from abusing a few words Evade slang and casual discourse Rather than including a lot of thoughts that are inadequately examined, stick to 3-5 thoughts that you will grow completely Be that as it may, what happens when a teacher permits you to pick the title for a proposition article? What to do at that point? Not to stress, you’ll locate some astounding thoughts underneath. 100 best proposition article thoughts Composing a proposition article isn't as hard as it might sound, it doesn’t matter how your educator or instructor depicts it. Investigating and picking a fascinating subject is the primary concern of composing an article. You’ll effectively discover something reasonable for yourself with the rundown of points underneath, masterminded our perusers by classification. Instruction The subject of instruction conveys a great deal of issues and arrangements, old thoughts struggle new ones. Somebody may attempt to give more prospects and opportunities to understudies; others center around treating educators well. Youre allowed to pick your side and investigate these subjects. In what capacity can instructive network shows about science get all the more subsidizing and broadcast appointment? For what reason are unknown dialects in school significant for our training? What should be possible to improve student’s perusing perception as opposed to calling words so anyone might hear without getting them? The best innovators were known as off-base masterminds at school. Later they were recognized as hazard taking pioneers. So should an educator give understudies the opportunity of fizzling and learn by committing errors? The present understudy evaluating framework is defective, yet it tends to be fixed with these techniques By what method should understudies be reviewed? In what manner can guardians, instructors, and society everywhere urge more kids to seek after a training in science? In what capacity would teachers be able to improve sex training courses? In what manner would teachers be able to spot indications of tormenting in their classes? In what ways can unknown dialect courses be improved? Wellbeing â€Å"Healthy mind in a sound body.† It’s not an incident we generally hear this expression, as it is one of the most impressive statements ever. With chain eateries developing and young people beginning to drink or smoke prior, composing an exposition about wellbeing is an amazing move. In what ways would we be able to decrease youth stoutness? By what method can guardians ensure their youngsters receive solid life esteems? How to lessen the paces of smoking among teenagers? By what means can the nation guarantee sufficient medicinal services inclusion for all residents without special cases? By what means can be kids be convinced not to try different things with drugs? Would antidepressant be able to utilize upgrade self-destructive practices? Would it be advisable for it to be restricted or prohibited? What ought to be done to build the subsidizing for disease look into? What is the most ideal approach to keep passings from tanked driving? The dangers of birth abandons are fundamentally higher in unnaturally conceived children. Should couples receive youngsters as opposed to having in-vitro treatment? What might be a viable program to control unlawful medication use? Understudy way of life These themes may turn into the nearest as you are an understudy. They will be the least demanding to compose and you may even utilize your own involvement with the procedure. Raise gives that your companions can identify with, and your proposition will be fruitful. What should be possible to make an all the more balanced educational plan for center and secondary school understudies? What are the measures to lessen liquor use among teenagers? By what means can guardians urge their youngsters to accomplish progressively extracurricular exercises? By what method can kids with separated from guardians be mentored to do well in school, fabricate fruitful lives and relationships, and have solid connections? By what method can guardians assist youngsters with maintaining a strategic distance from or manage tormenting in school? By what method can guardians shield their kids from peer pressure? What is the most ideal approach to show youngsters duty? What is the best method to train a kid? What would teachers be able to do to set up a harmony between drawing in understudies and letting them surpass their power and impact among understudies? What is the most ideal approach to force and improve parental inclusion in youth instruction? Condition Natural issues are talked about wherever these days making this rundown the most fascinating for the present crowd. You can incorporate a colossal measure of late research, making a very much idea article. What can the normal individual do to battle worldwide environmental change? What can the legislature do? To change the world you need to change yourself. What would you be able to do to support the earth? Should creature misuse by the dairy and meat businesses be restricted? Is veganism the best way to ensure basic entitlements? What should be possible for out of date ways of life? What would we be able to do to diminish the danger of adolescent pregnancies? What upgrades must be made in regards to sex training courses to diminish the pace of youngster pregnancies? While vegetarians expect others to regard their decisions, why can’t they regard somebody else’s? What systems can help settle this issue? Should hound nibble laws be progressively explicit? For instance, should pit bulls be prohibited, or should more consideration be paid to the instruction of canine proprietors? What is the best answer for the issue of plastic sacks? By what method would countries be able to grasp the utilization of bikes for short excursions? Innovation The utilization of innovation and the Internet has impacted society and the advanced age, making it the most dynamic up until this point. Subjects with respect to this issue can vary, giving an understudy a wide range to look over. In what manner can individuals decrease their reliance on innovation? In what manner should kids be instructed about dependable Internet use? The most effective method to shield yourself and your character from online burglary. In what ways can organizations and buyers keep delicate data progressively secure on the web? In what capacity can guardians and instructors adequately help dispense with digital harassing? Issues with digital wrongdoing and how it very well may be forestalled. Are innovation changes in our libraries compelling for understudy inquire about? Is remote innovation more practical? Do you thoroughly consider instructors depend on innovation in the US? Is innovation progressing at a high rate and hurting society? Sports We’re touchingâ something near the wellbeing point. Game is a colossal piece of present day life, debates and dramatization these days gives a point to examine to each fan. Should school competitors be paid? By what method would colleges be able to all the more likely handle the mix of instruction, sports, and business? In what manner can mentors take consolation to an unheard of level for competitors? By what means can mentors and players converse with the media in the wake of losing a game? Should the utilization of steroids be legitimized and adapted as opposed to being restricted? Could the media make a superior showing with covering sports on TV? Assuming this is the case, which sports ought to be shared? Would it be advisable for it to be required that players picked for a group set themselves up for potential wounds later on and failure to play? What about retirement? Should chasing in all structures be precluded by law? Should outrageous exercises for amusement be restricted? Advantages that day by day exercise and sports bring to youths with physical or passionate difficulties. How various exercises (wellness, swimming, running, and so on.) impact adolescents’ state of mind? Cybersport: can experienced gamers be viewed as expert competitors? Culture Subjects of culture don’t simply address present day living or conventions. It’s reasonable for incorporate harassing, segregation, resilience, and more concerning issues like prejudice or dictatorship. You should be cautious, as every one of these themes are very touchy. Bread and carnival culture versus customary family esteems. Various things guardians can do to guarantee their kid treats othe

Why Should We Hire You What to Say in a Job Interview

Why Should We Hire You What to Say in a Job Interview Interview questions come in all shapes and sizes. Some of them are expected and easy to prepare for, while others can have the power to throw you off the track. Quite interestingly, it’s the question “Why should we hire you?” that can seem the most difficult to answer.Yet, the question is essentially what the whole interview is about â€" you are there to tell the hiring manager that you are perfect for the role. But precisely because it’s such an all-encompassing and broad question, finding the right answer might seem difficult.You can’t spend an eternity on the answer, you don’t want to sound too arrogant to make it seem like you are a know-it-all, and you don’t want to sell yourself short because they don’t want to hire a loser. What do you say?Fear no more because you are about to find out how to give the perfect answer to this question. We’ll start by examining the purpose of the questions before moving on to how you should prepare for it. We’ll reveal the bui lding blocks of a good answer and provide you with some example answers, as well as the mistakes you must avoid. WHAT’S THE PURPOSE OF THE QUESTION?Before you even attempt to give a good answer to this question, you should stop for a moment and think why you’re being asked about it in the first place. What is the purpose of this question?The interviewer isn’t trying to trick you or annoy you with such a complicated question. They are genuinely looking to find out why you think you should be hired â€" it is as simple as that.OK, but let’s look deeper into this. The interviewer is trying to find out whether you are the best fit for the role â€" in fact, they are asking, “Why do you think you are the best fit for the role?” The answer to this contains three separate things the interviewer is looking to know. They want to know:You want the jobYou understand the job requirementsYou know the skills that make you the right candidateYou need to craft an answer that convinces the hiring manager of those three things. It’s almost like your sales pitch. If you go to the phone store, you are essentially looking at the salesperson going, “Why should I buy this phone?”And just like it’s the salesperson’s job to make you feel you need and benefit from the phone, in a job interview, it’s your job to make the hiring manager realise the company needs and benefits from hiring you.PREPARING FOR THE QUESTIONJust like with any other job interview question, you need to prepare in order to nail it down to a tee. The steps you need to take before you start composing your answer are:1. Read and understand the job descriptionThe most important thing is to go over the job description to fully understand what it is about. You need to make sure you are aware of what the role entails and what is expected of you.It’s a good idea to take a piece of paper and write down the requirements mentioned in the job description. You want to focus on the three main categories of:Traits â€" friendly, analytical, intuitive and so on.Skills â€" IT skills, language skills, communication skills and so on.Qualifications â€" specific degrees or courses, for example.Write down all the keywords in these brackets to get an overview of what the company is looking for. Once you have the full list, you need to go through each requirement and mark whether you have it or not.You can group the skills based on strong relevancy and a weaker relevancy. If there are requirements you don’t think you have, put them in a separate group for later. Think carefully which are your strengths and which might be your weaknesses.2. Link the skills with a real exampleYour next job is to take each skill and link it to a relevant example. For example, if the company is looking for someone with strong language skills, you need to come up with an example that demonstrates you have this skill. This might be a language degree, your history in working for a multilingual company and so on.The main objective is to go through each skill on the list and consider finding an example for it. You will probably find it easier to find examples of those skills that are your strengths easier. But make sure you also think about the group of requirements you don’t think you possess. Perhaps you can find something that demonstrates that particular skill too?3. Think beyond the job descriptionNow, you don’t want your preparation to be limited to staring at the job description. Employers can’t list all the relevant skills and requirements in the job description â€" sometimes you need to know how to read between the lines.There are two major areas to focus on here. First, you need to consider the industry and its general requirements. What are the skills the competitors are looking for or the skills that are particularly useful in this role? Look into the future as well â€" how will the industry change? For example, HR is changing with the rise of artificial intelligence. Do you have a specific skill that would be useful when the changes happen? Simple Google searches with “Skills+ the indu stry” can help you get started. You can also view job postings for other companies and read industry specific blogs.You also need to think about the company’s vision and its business culture. Check the company website, read a few interviews by the employees if you can find them and talk to them about the two topics. How can you help meet this vision and fit into the crowd? You want to figure out those skills that make it easier to fit to the work environment and the skills the employer will need in order to reach its goals.Again, think about the skills and then link to them with real-life examples. How have you demonstrated that skill or characteristic? You might find the company working towards being more inclusive or that it’s work culture emphasizes self-reliance. Write these down and then find an example from your past that might be useful in demonstrating this skill.THE BUILDING BLOCKS OF THE BEST ANSWERYour preparations are now over and it’s time to start composing the answer. When it comes to crafting the most effective message, these are the building blocks for the best answer.Keep it shortYou need to keep your answer short. This won’t be the only question you’ll be asked and you don’t want to find yourself blabbering or forever. With a concise message, you can get your message across much better â€" and focus on the most important selling point.A good answer to the questions “Why should we hire you” probably lasts around a minute or two. You should approach it like an elevator pitch â€" how to sell yourself to the position in the amount of time it would take to take a lift from the bottom floor to the top.Focus on your unique skillsYour answer should also include unique skills. These skills come from the extra research you did â€" those future skills or hidden talents you think would help the organization reach its vision and objectives. You also want your examples to be unique and reflect your specific abilities to help the company in the role.The reason you want to include unique and unexpected skills is to create a more meaningful impact in the hiring manager’s mind. You will impress them by understanding the company and the industry better, instead of just listing skills from the job description. You also need to remember the hiring manager will ask all the candidates the same question â€" you won’t stand out from the crowd if you just state the same things as all the others.Don’t write a scriptYou shouldn’t approach the job interview questions with scripted replies. While you want to think about the answers and have an idea on what you want to say, you shouldn’t research it like lines in a play. You want the answer to be thorough but natural.Therefore, instead of writing the answer down word-to-word, you want to simply create a bullet point of things you want to say. This will allow you to think about the structure and to remember the key points without the answer turning into a citation.You also need to remember to stay flexible. If you notice during the interview how the hiring manager keeps lifting up a particular skill as an important skill, you want your answer to be flexible enough to include it in. For example, they might keep mentioning how communication is key in the role. So, in your answer, you want to make sure to emphasize your expertise in communication.Don’t be arrogant but be positiveWhile the question “Why should we hire you” is essentially about you selling yourself to the company, you shouldn’t show arrogance in your answer. You won’t single-handedly save the company â€" at least you can’t predict it! You shouldn’t paint a picture of yourself as a savior and someone who the company needs to survive.This doesn’t mean you shouldn’t present yourself positively. But there is a difference to outlining your skills with positivity and arrogance:+I believe Im suited for the role because Ive worked as a sales assistant for eight years.Im the best for the role because I know everything about sales.Now, the key thing to remember is to stay honest. You are probably great at coding but you are most likely not the world’s best coder. You want to present your skills truthfully and authentically â€" you don’t want to fabricate things at any point during the interview.Base your answer around the STAR methodYou can benefit from using the STAR method for constructing your response. The method stands for:SITUATIONTASKACTIONRESULTThe steps for a STAR answer will help you structure your answer in the following format:You begin by explaining the situation that you have to solve or overcome.You explain what you were expected to do in order to overcome and solve it.You describe the action you took to do so.You outline the result of your action and the impact your actions had on the situation.You should go through your list of skills with the STAR method in mind â€" for each skill, you can come up with an example situation and how you s olved it. In the following section, you can review good STAR method and other answers to the tough question.EXAMPLE ANSWERS TO CONSIDERYou should be able to come up with a great answer to the question “Why should we hire you”. To make the preparations easier and to see if you are on the right track with your answer, here are a few example answers to consider. Try to see what is good at each answer before reading on.Example answer #1“I have the experience and the attitude to excel in this production assistant position. I have almost two years of television production experience â€" including two summers interning at The Ellen Show, where I was exposed to all aspects of TV production and worked so hard the first summer that they invited me back for a second summer and gave me more responsibilities. During my senior year at UC San Diego, I have been working part-time for a production company, where I have served in an assistant role but also recently had the chance to help edit s everal episodes. I have a reputation for getting things done â€" and with a smile on my face.That’s because I love working in the television industry and am excited to learn and get experience in every way possible.” from biginterview.comThe answer is good because it outlines the person’s strengths and doesn’t hide away the relative lack of experience. Instead, it emphasizes enthusiasm and willingness to learn and to be a team player. It’s concise and straight to the point type of answer.Example answer #2“You have explained that you are looking for a sales executive who is able to effectively manage over a dozen employees. In my 15 years of experience as a sales manager, I have developed strong motivational and team-building skills. I was twice awarded manager-of-the-year for my innovative strategies for motivating employees to meet and surpass quarterly deadlines. If hired, I will bring my leadership abilities and strategies for achieving profit gains to this position.â € from thebalance.comThe second answer is short and it reflects the employer’s wishes directly. It plays on the strengths of the person and gives quantitative examples â€" the use of numbers is an effective way of making the answer stand out. It also has a focus on the future; you tell exactly what the company can expect from you being hired.Example answer #3“I have almost ten years of experience as a Mechanical Engineer. I spent the bulk of those years working in multidisciplinary groups. I’m often chosen to head up projects thanks to my excellent communication skills.I’m most proud of the work I did on my former design team. Our task was to draw up blueprints using BIM software for a LEED certified office building. My work involved coordinating with the architect to find energy saving solutions. The challenge was to balance design elements with the necessary technical elements. The end goal was to create an energy-efficient building.I spearheaded a coordinated approach to the project. I ran several energy simulations for the building. We then made changes as the need arose until we balanced the plan. We then implemented other engineering elements one by one, taking a step-by-step approach.The result was that we presented a design that led to a Gold LEED rating. The initial concept was to aim for a Silver rating. The design also won a Best Office Business Development award at MIPIM.I noticed you only employ 200 people across two locations. Most of the projects you handle are local. Are you looking to expand on the market? Are the teams close-knit?” from uptowork.comThe above answer uses two clever strategies. Firstly, it has the STAR structure at the basis of the answer. It gives a single example that demonstrates a multitude of skills, which the employer should find interesting.Furthermore, in the end, the employee asks a question â€" now, asking questions is always a good idea and it can help you show even more professionalism and expertise. If you are able to sneak in a question and turning tables on “Why should we hire you”, then you might want to try it.Example answer #4“As you can see by my resume, the majority of my employment history has been as a construction manager, a role which has given me a good understanding of how regulated businesses, including banks, work.  I noticed in your posting that you were specifically looking for someone to help manage and coordinate new accounts. As a construction manager, I was responsible for not only organizing employees and tracking projects, but was also responsible for managing corporate accounts, employee payroll and company credit cards. I developed a good understanding of the current regulatory environment for banks and how they meet the tracking and reporting requirements as they relate to the accounts I managed. I am confident that my past experience will translate well into the position you are offering and I am excited to begin this new chapter in my career.” from theinterviewguys.comThe above example answer is again a great STAR example and it’s especially good at ensuring transferable skills are taken into account. While the person is looking for a job in an industry not directly relates to his or her past experience, they manage to ensure the answer reflects those skills that align.Example answer #5“I believe that I will be successful in this position because I have 900 hours of hands-on training in medical transcription in a classroom environment at the XYZ Institute. (Get out your portfolio, and open it to a print out of a sample of your work). Here you can see several examples of medical records, dictation, and reports I have produced in MS Word. I have also excelled in my terminology courses, gaining a strong base in numerous disciplines. However, I have always been interested in Cardiology and made it a personal goal to focus on that area. Because of that, I read the Journal of Cardiology to stay up-to-date with changes in th e field, names of new pharmaceuticals, and other innovations. I have an excellent basis in the discipline to transcribe the records of your Cardiologists with ease. Also, I recently joined the American Association of Medical Transcriptionists and am already taking steps to pursue certification. from job-hunt.orgThis answer is great for providing real proof of the talent â€" the person even uses a portfolio, which is always a smart move! She’s also showing an important quality of wanting to improve.There is even reference to the further studies the person is looking forward to in order to be better at her position. It showcases a lot of skills â€" willingness to learn, initiative and hardworking â€" without necessarily mentioning them. There is a lot the hiring manager will learn about the person with this answer.THE CRUCIAL MISTAKES TO AVOIDYou should now have a good idea of how to prepare for the question and how to build up your answer. You’ve also been able to review some goo d example answers. But you might find it helpful to know one last thing. You want to be on top of those big mistakes you definitely don’t want to make.There are four mistakes you could make. The crucial thing is to avoid making your answer about:Needing the job. You should never answer with desperation even if you are desperate for a job â€" any job. The hiring manager doesn’t want to hire someone who is just looking for a job.Needing the money. It’s also a huge mistake to make the answer about money. You can’t say the company needs to hire you because you need money â€" no matter how true it is! You are supposed to add value to them and not be there just because you need a paycheque.The convenience of the job. Your answer must also not imply that you’d be the right hire out of convenience. You can’t paint a picture where you think the job is just something you might as well do â€" you need to show passion and drive.The love you feel for the company. Now, there is nothin g wrong being enamored by the company and wanting to work there. However, your answer to the question can’t be that you like the company. That’s not a reason for hiring anyone â€" remember it is about the value you provide and the role you’d get to do.“YOU SHOULD HIRE ME BECAUSE…”“Why should we hire you” is such a common interview question and there’s a lot more to it then meets the eye. It’s a question about aligning your skills and characteristics with those of the position and the organization. It’s your chance of showing your passion towards the role and your suitability for it as well.Just remember to make it about your actual experience and focus on your strengths â€" a positive answer that is authentic will work wonders.

Why Should We Hire You What to Say in a Job Interview

Why Should We Hire You What to Say in a Job Interview Interview questions come in all shapes and sizes. Some of them are expected and easy to prepare for, while others can have the power to throw you off the track. Quite interestingly, it’s the question “Why should we hire you?” that can seem the most difficult to answer.Yet, the question is essentially what the whole interview is about â€" you are there to tell the hiring manager that you are perfect for the role. But precisely because it’s such an all-encompassing and broad question, finding the right answer might seem difficult.You can’t spend an eternity on the answer, you don’t want to sound too arrogant to make it seem like you are a know-it-all, and you don’t want to sell yourself short because they don’t want to hire a loser. What do you say?Fear no more because you are about to find out how to give the perfect answer to this question. We’ll start by examining the purpose of the questions before moving on to how you should prepare for it. We’ll reveal the bui lding blocks of a good answer and provide you with some example answers, as well as the mistakes you must avoid. WHAT’S THE PURPOSE OF THE QUESTION?Before you even attempt to give a good answer to this question, you should stop for a moment and think why you’re being asked about it in the first place. What is the purpose of this question?The interviewer isn’t trying to trick you or annoy you with such a complicated question. They are genuinely looking to find out why you think you should be hired â€" it is as simple as that.OK, but let’s look deeper into this. The interviewer is trying to find out whether you are the best fit for the role â€" in fact, they are asking, “Why do you think you are the best fit for the role?” The answer to this contains three separate things the interviewer is looking to know. They want to know:You want the jobYou understand the job requirementsYou know the skills that make you the right candidateYou need to craft an answer that convinces the hiring manager of those three things. It’s almost like your sales pitch. If you go to the phone store, you are essentially looking at the salesperson going, “Why should I buy this phone?”And just like it’s the salesperson’s job to make you feel you need and benefit from the phone, in a job interview, it’s your job to make the hiring manager realise the company needs and benefits from hiring you.PREPARING FOR THE QUESTIONJust like with any other job interview question, you need to prepare in order to nail it down to a tee. The steps you need to take before you start composing your answer are:1. Read and understand the job descriptionThe most important thing is to go over the job description to fully understand what it is about. You need to make sure you are aware of what the role entails and what is expected of you.It’s a good idea to take a piece of paper and write down the requirements mentioned in the job description. You want to focus on the three main categories of:Traits â€" friendly, analytical, intuitive and so on.Skills â€" IT skills, language skills, communication skills and so on.Qualifications â€" specific degrees or courses, for example.Write down all the keywords in these brackets to get an overview of what the company is looking for. Once you have the full list, you need to go through each requirement and mark whether you have it or not.You can group the skills based on strong relevancy and a weaker relevancy. If there are requirements you don’t think you have, put them in a separate group for later. Think carefully which are your strengths and which might be your weaknesses.2. Link the skills with a real exampleYour next job is to take each skill and link it to a relevant example. For example, if the company is looking for someone with strong language skills, you need to come up with an example that demonstrates you have this skill. This might be a language degree, your history in working for a multilingual company and so on.The main objective is to go through each skill on the list and consider finding an example for it. You will probably find it easier to find examples of those skills that are your strengths easier. But make sure you also think about the group of requirements you don’t think you possess. Perhaps you can find something that demonstrates that particular skill too?3. Think beyond the job descriptionNow, you don’t want your preparation to be limited to staring at the job description. Employers can’t list all the relevant skills and requirements in the job description â€" sometimes you need to know how to read between the lines.There are two major areas to focus on here. First, you need to consider the industry and its general requirements. What are the skills the competitors are looking for or the skills that are particularly useful in this role? Look into the future as well â€" how will the industry change? For example, HR is changing with the rise of artificial intelligence. Do you have a specific skill that would be useful when the changes happen? Simple Google searches with “Skills+ the indu stry” can help you get started. You can also view job postings for other companies and read industry specific blogs.You also need to think about the company’s vision and its business culture. Check the company website, read a few interviews by the employees if you can find them and talk to them about the two topics. How can you help meet this vision and fit into the crowd? You want to figure out those skills that make it easier to fit to the work environment and the skills the employer will need in order to reach its goals.Again, think about the skills and then link to them with real-life examples. How have you demonstrated that skill or characteristic? You might find the company working towards being more inclusive or that it’s work culture emphasizes self-reliance. Write these down and then find an example from your past that might be useful in demonstrating this skill.THE BUILDING BLOCKS OF THE BEST ANSWERYour preparations are now over and it’s time to start composing the answer. When it comes to crafting the most effective message, these are the building blocks for the best answer.Keep it shortYou need to keep your answer short. This won’t be the only question you’ll be asked and you don’t want to find yourself blabbering or forever. With a concise message, you can get your message across much better â€" and focus on the most important selling point.A good answer to the questions “Why should we hire you” probably lasts around a minute or two. You should approach it like an elevator pitch â€" how to sell yourself to the position in the amount of time it would take to take a lift from the bottom floor to the top.Focus on your unique skillsYour answer should also include unique skills. These skills come from the extra research you did â€" those future skills or hidden talents you think would help the organization reach its vision and objectives. You also want your examples to be unique and reflect your specific abilities to help the company in the role.The reason you want to include unique and unexpected skills is to create a more meaningful impact in the hiring manager’s mind. You will impress them by understanding the company and the industry better, instead of just listing skills from the job description. You also need to remember the hiring manager will ask all the candidates the same question â€" you won’t stand out from the crowd if you just state the same things as all the others.Don’t write a scriptYou shouldn’t approach the job interview questions with scripted replies. While you want to think about the answers and have an idea on what you want to say, you shouldn’t research it like lines in a play. You want the answer to be thorough but natural.Therefore, instead of writing the answer down word-to-word, you want to simply create a bullet point of things you want to say. This will allow you to think about the structure and to remember the key points without the answer turning into a citation.You also need to remember to stay flexible. If you notice during the interview how the hiring manager keeps lifting up a particular skill as an important skill, you want your answer to be flexible enough to include it in. For example, they might keep mentioning how communication is key in the role. So, in your answer, you want to make sure to emphasize your expertise in communication.Don’t be arrogant but be positiveWhile the question “Why should we hire you” is essentially about you selling yourself to the company, you shouldn’t show arrogance in your answer. You won’t single-handedly save the company â€" at least you can’t predict it! You shouldn’t paint a picture of yourself as a savior and someone who the company needs to survive.This doesn’t mean you shouldn’t present yourself positively. But there is a difference to outlining your skills with positivity and arrogance:+I believe Im suited for the role because Ive worked as a sales assistant for eight years.Im the best for the role because I know everything about sales.Now, the key thing to remember is to stay honest. You are probably great at coding but you are most likely not the world’s best coder. You want to present your skills truthfully and authentically â€" you don’t want to fabricate things at any point during the interview.Base your answer around the STAR methodYou can benefit from using the STAR method for constructing your response. The method stands for:SITUATIONTASKACTIONRESULTThe steps for a STAR answer will help you structure your answer in the following format:You begin by explaining the situation that you have to solve or overcome.You explain what you were expected to do in order to overcome and solve it.You describe the action you took to do so.You outline the result of your action and the impact your actions had on the situation.You should go through your list of skills with the STAR method in mind â€" for each skill, you can come up with an example situation and how you s olved it. In the following section, you can review good STAR method and other answers to the tough question.EXAMPLE ANSWERS TO CONSIDERYou should be able to come up with a great answer to the question “Why should we hire you”. To make the preparations easier and to see if you are on the right track with your answer, here are a few example answers to consider. Try to see what is good at each answer before reading on.Example answer #1“I have the experience and the attitude to excel in this production assistant position. I have almost two years of television production experience â€" including two summers interning at The Ellen Show, where I was exposed to all aspects of TV production and worked so hard the first summer that they invited me back for a second summer and gave me more responsibilities. During my senior year at UC San Diego, I have been working part-time for a production company, where I have served in an assistant role but also recently had the chance to help edit s everal episodes. I have a reputation for getting things done â€" and with a smile on my face.That’s because I love working in the television industry and am excited to learn and get experience in every way possible.” from biginterview.comThe answer is good because it outlines the person’s strengths and doesn’t hide away the relative lack of experience. Instead, it emphasizes enthusiasm and willingness to learn and to be a team player. It’s concise and straight to the point type of answer.Example answer #2“You have explained that you are looking for a sales executive who is able to effectively manage over a dozen employees. In my 15 years of experience as a sales manager, I have developed strong motivational and team-building skills. I was twice awarded manager-of-the-year for my innovative strategies for motivating employees to meet and surpass quarterly deadlines. If hired, I will bring my leadership abilities and strategies for achieving profit gains to this position.â € from thebalance.comThe second answer is short and it reflects the employer’s wishes directly. It plays on the strengths of the person and gives quantitative examples â€" the use of numbers is an effective way of making the answer stand out. It also has a focus on the future; you tell exactly what the company can expect from you being hired.Example answer #3“I have almost ten years of experience as a Mechanical Engineer. I spent the bulk of those years working in multidisciplinary groups. I’m often chosen to head up projects thanks to my excellent communication skills.I’m most proud of the work I did on my former design team. Our task was to draw up blueprints using BIM software for a LEED certified office building. My work involved coordinating with the architect to find energy saving solutions. The challenge was to balance design elements with the necessary technical elements. The end goal was to create an energy-efficient building.I spearheaded a coordinated approach to the project. I ran several energy simulations for the building. We then made changes as the need arose until we balanced the plan. We then implemented other engineering elements one by one, taking a step-by-step approach.The result was that we presented a design that led to a Gold LEED rating. The initial concept was to aim for a Silver rating. The design also won a Best Office Business Development award at MIPIM.I noticed you only employ 200 people across two locations. Most of the projects you handle are local. Are you looking to expand on the market? Are the teams close-knit?” from uptowork.comThe above answer uses two clever strategies. Firstly, it has the STAR structure at the basis of the answer. It gives a single example that demonstrates a multitude of skills, which the employer should find interesting.Furthermore, in the end, the employee asks a question â€" now, asking questions is always a good idea and it can help you show even more professionalism and expertise. If you are able to sneak in a question and turning tables on “Why should we hire you”, then you might want to try it.Example answer #4“As you can see by my resume, the majority of my employment history has been as a construction manager, a role which has given me a good understanding of how regulated businesses, including banks, work.  I noticed in your posting that you were specifically looking for someone to help manage and coordinate new accounts. As a construction manager, I was responsible for not only organizing employees and tracking projects, but was also responsible for managing corporate accounts, employee payroll and company credit cards. I developed a good understanding of the current regulatory environment for banks and how they meet the tracking and reporting requirements as they relate to the accounts I managed. I am confident that my past experience will translate well into the position you are offering and I am excited to begin this new chapter in my career.” from theinterviewguys.comThe above example answer is again a great STAR example and it’s especially good at ensuring transferable skills are taken into account. While the person is looking for a job in an industry not directly relates to his or her past experience, they manage to ensure the answer reflects those skills that align.Example answer #5“I believe that I will be successful in this position because I have 900 hours of hands-on training in medical transcription in a classroom environment at the XYZ Institute. (Get out your portfolio, and open it to a print out of a sample of your work). Here you can see several examples of medical records, dictation, and reports I have produced in MS Word. I have also excelled in my terminology courses, gaining a strong base in numerous disciplines. However, I have always been interested in Cardiology and made it a personal goal to focus on that area. Because of that, I read the Journal of Cardiology to stay up-to-date with changes in th e field, names of new pharmaceuticals, and other innovations. I have an excellent basis in the discipline to transcribe the records of your Cardiologists with ease. Also, I recently joined the American Association of Medical Transcriptionists and am already taking steps to pursue certification. from job-hunt.orgThis answer is great for providing real proof of the talent â€" the person even uses a portfolio, which is always a smart move! She’s also showing an important quality of wanting to improve.There is even reference to the further studies the person is looking forward to in order to be better at her position. It showcases a lot of skills â€" willingness to learn, initiative and hardworking â€" without necessarily mentioning them. There is a lot the hiring manager will learn about the person with this answer.THE CRUCIAL MISTAKES TO AVOIDYou should now have a good idea of how to prepare for the question and how to build up your answer. You’ve also been able to review some goo d example answers. But you might find it helpful to know one last thing. You want to be on top of those big mistakes you definitely don’t want to make.There are four mistakes you could make. The crucial thing is to avoid making your answer about:Needing the job. You should never answer with desperation even if you are desperate for a job â€" any job. The hiring manager doesn’t want to hire someone who is just looking for a job.Needing the money. It’s also a huge mistake to make the answer about money. You can’t say the company needs to hire you because you need money â€" no matter how true it is! You are supposed to add value to them and not be there just because you need a paycheque.The convenience of the job. Your answer must also not imply that you’d be the right hire out of convenience. You can’t paint a picture where you think the job is just something you might as well do â€" you need to show passion and drive.The love you feel for the company. Now, there is nothin g wrong being enamored by the company and wanting to work there. However, your answer to the question can’t be that you like the company. That’s not a reason for hiring anyone â€" remember it is about the value you provide and the role you’d get to do.“YOU SHOULD HIRE ME BECAUSE…”“Why should we hire you” is such a common interview question and there’s a lot more to it then meets the eye. It’s a question about aligning your skills and characteristics with those of the position and the organization. It’s your chance of showing your passion towards the role and your suitability for it as well.Just remember to make it about your actual experience and focus on your strengths â€" a positive answer that is authentic will work wonders.

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